— April 25, 2016 —
Entitled “Farming the Ocean”, the eight-minute video shows how salmon are grown “from egg to plate” and highlights the industry’s environmental practices and importance to coastal communities.
“Atlantic Canadian salmon farmers are recognized leaders in sustainable and innovative finfish farming,” says Pamela Parker, Executive Director of the Atlantic Canada Fish Farmers Association. “Our industry is complex and science-based, and this video will help inform people about how we farm and grow our fish with care.”
Filmed and produced by Saint John-based Hemmings House Pictures, the video explains everything from what salmon are fed and how they are cared for to how the farms are regulated and monitored. It also shows how salmon farming has revitalized coastal communities.
“Our region’s fish farmers have built this industry over the past 30 years. Salmon farming is an important economic driver for Atlantic Canada, creating thousands of direct and indirect jobs on farms, in hatcheries, processing plants, feed manufacturing, packaging and maintenance and transportation,” says Parker. “We’re proud of our industry and excited to help share our pride with this video.”
To view the video, please click here.
The Atlantic Canada Fish Farmers Association (ACFFA) is an industry-funded association that works on behalf of the salmon farming industry in New Brunswick and Nova Scotia. The ACFFA represents fish farmers in the Maritime region in addition to a wide range of supporting companies and organizations.